Finding The Right Words

Posted by on Jun 28, 2017 in Copywriting | 0 comments

Finding The Right Words

Sometimes it can be hard to find the right words. This doesn’t just extend to copywriting, but really any time you need to communicate with others. Copywriters spend a lot of time reading, researching, and learning how to effectively communicate with a hidden agenda (buy this product!) but I also like to think that we can use our powers to empower others. A large part of my company is built on the idea that we should always feel comfortable in our own voice. If you are struggling to find descriptive,...

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Reaching Out To Customers Who’ve Gone Silent

Posted by on Jun 23, 2017 in Copywriting | 0 comments

Reaching Out To Customers Who’ve Gone Silent

We’ve all been there. There’s a certain type of anticipation you get when chatting back and forth with a prospective customer. You are eagerly awaiting that cha-ching because you’ve patiently answered ALL their questions and then… Nothing. Absolutely nothing! Why is there silence? You went over color options, sizing, material, shipping times, and even offered a discount because you were ready to sell but now the customer hasn’t said a peep? What gives? Well, the simple truth is that...

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Optimize Your Facebook Page + Group

Posted by on Jun 21, 2017 in Copywriting | 1 comment

Optimize Your Facebook Page + Group

Raise your hand if you have a Facebook page for your business. Raise your other hand if you also have a Facebook group. Are they linked together? It’s a known fact that both Facebook pages and groups serve distinct and important functions for connecting with your target audience, but often business owners don’t use those two platforms in conjunction with each other. Chantel Artnett writes a lovely little blog and tackled this very topic complete with screenshots for those of us who are less than...

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Happy (Belated) Father’s Day

Posted by on Jun 19, 2017 in Copywriting | 1 comment

Happy (Belated) Father’s Day

Yesterday was Father’s Day and many of us spent the day celebrating the men who shaped our lives. While I was unable to spend the day with my father, it was the first holiday Sean and I got to celebrate our own little growing family with Pippin the Puppy. I wanted to take a moment to celebrate families of all shapes, sizes, and styles with my Monday post. I am very grateful to my father and I hope to spend many more years growing with you and learning from you. I love you,...

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Preparing For Surgery

Posted by on Jun 14, 2017 in Copywriting | 2 comments

Preparing For Surgery

Today I am writing a blog that is less informational and more informative for my followers. Those of you that know Sean and I, already know that we have been dealing with some new medical information regarding Pippin the Puppy. Pippin is our lovely 4.5 month old yellow lab. We noticed he was having some difficulty walking, so we went to the vet to get him checked out. The vet is concerned about hip dysplasia and so tomorrow he is going down for sedated images and neutering. The thought process is that if he does...

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PayPal Posts Updates for U.S. Users

Posted by on Jun 9, 2017 in Copywriting | 0 comments

PayPal Posts Updates for U.S. Users

Listen up, everyone! PayPal just sent out a blanket email to all users located in the United States letting them know that starting next month there are going to be a few policy changes. Founded in 1998 (nearly twenty years ago!), PayPal operates a worldwide online payment system based in America. They have long been considered an industry standard for online sellers because they act as a secure third-party platform for transactions between customers and sellers. If you’d like to see the source material,...

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