Ultimate Holiday Keyword List: 2017 Edition

Posted by on Oct 18, 2017 in Copywriting | 0 comments

Ultimate Holiday Keyword List:  2017 Edition

It’s that time of year again! The holidays are coming! It’s time to start updating our product listings with keywords that reflect what seasonal shoppers are searching for so that we can secure some sales. Each year, I publish a keyword list meant to offer you guidance, inspiration, and assistance and this year is no different. You’ll notice that I’ve made sure to include both general and specific keyword phrases for both Christmas and Hanukkah as well as some general seasonal phrases. As...

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Birthday Reflections

Posted by on Oct 11, 2017 in Copywriting | 2 comments

Birthday Reflections

Well, another year has come and gone for me. That’s right, tomorrow is my birthday. I usually try to take some time around my birthday to reflect on the year and set a few goals for the upcoming year. This past year has brought, most notably, a cross-country move, a new clinical position in urgent care, a puppy, and a sense of balance that I just didn’t have while living in Utah. Moving to Vermont has easily been the best decision of my life. We’ve seen tremendous growth in The Write Assistant...

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Empower Your Employees

Posted by on Oct 9, 2017 in Copywriting | 0 comments

Empower Your Employees

Happy Monday! I wanted to share an interesting talk with you today because I think it opens the week up on a good note. When you empower your employees, you are empowering your own brand. If you are lucky enough to have employees, they are one of your greatest resources. They are the face of your company and, with proper motivation and care, they can also become your greatest brand representatives. Take a peek at this brilliant video and let me know in the comments how you inspire and motivate your employees. If...

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Tweet Times Two – The Latest Twitter Update

Posted by on Oct 4, 2017 in Copywriting | 1 comment

Tweet Times Two – The Latest Twitter Update

Perhaps you’ve heard the news about Twitter? While people on Twitter have always had a lot to say, they’ve been curtailed to a 140 character limit. That is, until now. That’s right!  Twitter is doubling its character count to a whooping 280 characters. Now, keep in mind, not everyone has access to the increased character count yet.  Testing has begun on a small number of accounts.  The exact amount is unknown at this time but it is anticipated that it will be widely released shortly after...

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Las Vegas, Last Days of Summer, and Lasting Impressions

Posted by on Oct 2, 2017 in Copywriting | 1 comment

Las Vegas, Last Days of Summer, and Lasting Impressions

This is not the blog I thought I would be writing today. Sean and I just finished the last of our summer sabbatical and October marked the beginning of buckling down for the holiday season. I was planning on writing a fun, pithy, and somewhat silly post about what we’ve been up to over these last few weeks, but that just doesn’t seem appropriate anymore. I was planning on sharing my excitement for the holidays, launching a new product for the month, and bolstering sales for the latest issue of the...

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