7 Tricks for Engaging Holiday Shoppers

Posted by on Nov 30, 2016 in Copywriting | 2 comments

7 Tricks for Engaging Holiday Shoppers

It is no secret that we are smack dab in the middle of the holiday shopping season! I’ve spent a lot of time discussing the importance of identifying what holidays your target market celebrates and how you can position your products to excel. THE HANDMADE SELLER MAGAZINE Recently put out a fantastic article detailing their seven steps to really engage those holiday shoppers and I wanted to share this content with all of you.

In case you aren’t a subscriber to this magazine, you can score tons of free content from them in their exclusive Facebook group here:


Now that I’ve done my due diligence, let’s go over these top seven tips and tricks!

1. Change your Facbeook profile picture!

2. Give away branded gifts!

3. Use your own hashtag! (#whatwouldkatelandsay)

4. Use popular hashtags!

5. Run a contest!

6. Order decals for your vehicle!

7. Create gift cards!

This is just the outline of their tips. If you want to get into the real nitty-gritty of these concepts you can read how you can implement these tips by visiting their full article here:


What are your favorite holiday marketing tricks?


  1. 11-30-2016

    I would add another tip, especially for those for whom this season is a hot time in their business:

    Don’t lose your own holiday in the course of your work. See it as part of your job description as a business owner to carve out time to refresh your spirit and enjoy time both alone and with those you love. If you subscribe to a religious tradition, don’t let your work to help OTHERS celebrate the holidays push your own spirituality to the back burner, or completely off the stove. Your customers may not know whether you take a few minutes each day to gaze into the flickering light of your own Advent candles, or took your kids to cut down a Christmas tree, or fried latkes after lighting the menorah, but they will perceive that you are not just a seller cashing in on a commercial opportunity, but a person of genuine depth whom they can trust to provide something to nurture their own depths during a season they find meaningful.

    A blessed holiday season to all, whatever holidays are meaningful to you!

    Trish O’Connor
    Epiclesis Consulting LLC

  2. 11-30-2016

    Again, and again, and again ! Your post is so valuable. I can’t say Thank You enough ! Hope you feel rested and “en route” for the holiday season !

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